In times of a changing economic landscape, it’s important to look inwardly at your company and decide whether things are running as efficiently and effectively as possible. That’s exactly what the Big Red Group has done with the B2B offerings, by bringing the REDii.com points platform together to sit as a product within RedBalloon for Business.
Last year RedBalloon delivered more than 600,000 participants to activities throughout Australia and New Zealand, and we have a long history of providing experience vouchers to businesses for recognition, sales incentives and promotions. It dates back to 2002 with a Fuji Xerox Sales Incentive Program, followed soon after by Member Rewards for American Express and Length of Service Awards for Optus.
Now RedBalloon has more than 3000 business clients either self-serving by purchasing vouchers online, or operating sophisticated programs designed by our consultants. Each business has specific needs, and each program is different.
Which is why it makes sense to expand the offering of RedBalloon for Business to include the REDii.com online points platform. Until now, REDii has operated as a separate business and a sister company within the Big Red Group, but from April 24, 2020, REDii.com customers join this larger enterprise and team.
This means providing a fuller range of services to both customer groups, without disruptive change to operations from a customer perspective. So whether it’s through experience vouchers, ad hoc corporate gifting or point platform programs, RedBalloon for Business is better positioned than ever to help businesses foster engagement and a positive brand experience for their team.
As an Australian business we are proud of the contribution we are making to our clients and the economy as a whole and we are excited about how expanding RedBalloon for Business to include REDii will help us serve that purpose.
To find out more about how the RedBalloon for Business team can help you reward and recognise your people, contact us today.